Hideto Tomabechi is a cognitive scientist by day and a member of a rock band at night– so how does one combine these opposite passions? The answer to him was simple of course– you create a mobile ringtone that manipulates a female’s mind into making her breast size increase.

“Rock Melon,” a self-composed ringtone based on a crying baby, is claimed to enlarge breasts by at least 2cm if you listen to it for 20 times a day.

Dr. Tomabechi is also attempting to create more ringtones to be used for making people fall in love at first sight, encouraging hair growth, improving the memory, and…wait for it. WAIT FOR IT.

Fighting terrorism.

That’s right. He’s serious– 15 years of research was put into this. Check the video for further details.

(via Japanify.me)