Today Sephora wrote on their blog about a special deal of a free gift with the purchase of Jean Paul Gaultier’s LE MALE fragrance. Free gift with purchase is pretty standard in the cosmetics world, but I’ve never seen a gift like this before — a USB scent stick?

It’s a little unclear whether this USB can be used to store actual data (can you imagine whipping out a mini male bust to give a presentation at school or work?), but the website does say that when you plug it in, it releases scent. So essentially it’s a high-tech air freshener. I imagine that if you are the male who wears this cologne, it may be a tad bit overpowering to have the scent pumping around your workspace as well, but to each his own.