MAKE UP FOR EVER will be starting their second stage of the “Unretouched Campaign” and they have the intention of casting real, everyday women to be the faces of their advertisements.

The images used and displayed will not be retouched, enhanced or digitally changed in any way. According to MAKE UP FOR EVER, the foundations, primers and powders “provide results so flawless that the need for retouching has been eliminated.” This has to be true because the model shown above has been verified and it is proven that she has not been enhanced in any way.

I am loving this makeup! Not only are the advertisements natural (with makeup, of course), but the way the different aspects blend together make the model’s face look like porcelain. It’s verified, so why not try it out?