Make-Up Designory (MUD) is a world-renowned professional make-up school who is debuting a new cosmetics line with some very interesting products. I mean, just from the name, “Squeezable Tube Mascara” it already seems pretty interesting. Though besides the name, they also hope to provide mascara lovers with the perfect mascara that can transform their lashes without any of those icky clumps and flakes that some mascaras do a bad job with.

This award-winning pigment-rich mascara aims to gives your lashes even coverage with their lush fibers that will maximize and lengthen every hair for super-volumizing results. Available in a black cream and volumizing formula, MUD’s Mascara interestingly comes in a pewter gray squeezable tube that is suppose to lessens waste.

It is also less likely to dry out (since it avoids putting in excess air that most people end up doing when they pump the wand of their mascara tube) or spoil and is perfect a professional makeup artist and heaven-sent for at-home use.

MUD also takes it a step further with an innovative outer packaging that tells the consumer how to correctly use the product with illustrations and symbols rather than words.

If interested, MUD’s Mascara has a suggested retail price of $14 for a .40 ounce tube and is available at select MUD shops and boutique locations or www.mudshop.com.