When I had seen Holika Holika’s Make-Up Starter, I was a bit confused as to what it was for. Though trying it out, it makes more sense once you open it. If anything, I feel like I shouldn’t try to guess by name for any of the many and unexpected beauty items that Korean cosmetic brands can come up with. I’ll just applaud their innovation at offering things you didn’t know you wanted to ues. More »

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I had heard of the Holika Holika brand before, though mainly for makeup items. One of the things I’d noticed was that they always tend to have really pretty packaging, matching the sparkly and fairy-esque look of their font and logo. Much to my surprise, they also do skincare and when I had seen their Apple Shine Turn-Over Essence, I was excited to give it a try. More »

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